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It came from a personal problem: we’d been using products out there that just didn’t cut it, so we set about making something to improve the dating world for women.
But pretty quickly we realized how much bigger, broader and more diverse the community that Her should be for, was.
Should I take more pictures, or should I delve into the Body Positive Selfie Archives of my late college years?
I compromised and took one new horrible picture and used two old pictures that kind of still look like me.
Unsurprisingly, it was the photo of my dog trying to lick my face.
(Thanks, buddy.) I went to her profile, and she was incredibly attractive, which made me think, "Wow, I am so blessed to be queer." She also had over eight photos, which did not bother me.
I chose Facebook, because my Instagram is 80 percent dog pictures and 20 percent meals for one.
You also have to allow Her to access your location, but if you have a phone someone already knows exactly where you are all the time anyway, so with that pleasant thought in mind, I hit "Allow." This should’ve been an easy step, but somehow I don’t have eight pictures of myself taken in the last year.
I got a notification each time one of those people also liked me, but I couldn’t scroll through the users who hadn’t responded and wonder where I went wrong (like I tend to with unanswered Ok Cupid messages). I’m terrible at dating in general, but my go-to online dating move is to get a message from someone cute, and never ever respond. So, when Robyn Exton, the CEO at Her (stylized as HER), a dating app centered on lesbian, bi, and queer women, asked me if I was interested in their latest study on the best hacks for their app, a small, scathing, and very single voice inside me hissed, "You need this." The PR photos didn’t hurt.Who wouldn’t want to be in that pile of cute women?According to Her’s study, there are six ways for users to get more likes, more messages, and more dates while using their app. "Of all the times of the week this is the absolute peak, with not only the highest number of new signups but also the greatest number of likes being dished out.As a new user you are 20% more likely to get a Like and 15% more likely to get a message." You sign up for Her through Facebook or Instagram.